Full Job Description
Job Title: Digital Content Strategist
Location: Whitehall, West Virginia
Company: InnovateTech Solutions
Are you a visionary in the world of digital marketing? Do you possess a unique skill set that combines creativity with analytics? If you've answered yes, then InnovateTech Solutions invites you to apply for the position of Digital Content Strategist in our Whitehall, WV office. As a leading technology company with a reputation for innovation and excellence, we believe that our employees are our greatest asset. We are looking for a strategic thinker to enhance our brand's digital presence.
About InnovateTech Solutions
At InnovateTech Solutions, we pride ourselves on being at the forefront of technology and digital marketing. We specialize in solutions that transform businesses into efficient, competitive players. With clients ranging from local startups to Fortune 500 companies, we're focused on delivering measurable results through cutting-edge digital strategies.
Job Summary
As a Digital Content Strategist, you will develop, implement, and manage our digital content strategies across multiple platforms. You will work closely with cross-functional teams to drive traffic, engage customers, and convert prospects into satisfied clients. Our ideal candidate possesses not only deep knowledge of digital marketing but also understands the intricacies of consumer behavior in the digital landscape.
Key Responsibilities
- Develop and execute a comprehensive digital content strategy that aligns with the company’s marketing objectives.
- Create and manage a content calendar that meets the needs of various marketing channels and campaigns.
- Generate engaging, relevant, and high-quality content for our website, blog, social media, email newsletters, and other digital platforms.
- Utilize SEO best practices to enhance the visibility of our content and drive organic traffic.
- Collaborate with designers, developers, and other team members to ensure cohesive branding and messaging.
- Analyze performance metrics to continually optimize content and marketing strategies.
- Stay updated on industry trends, competitor strategies, and emerging technologies to maintain a competitive edge.
- Conduct regular audits of existing content and propose improvements or updates based on performance data.
Qualifications
- Bachelor’s degree in Marketing, Communication, Digital Media, or related field.
- 3+ years of experience in digital marketing, content creation, or a related role.
- Strong understanding of SEO, SEM, and web analytics tools (e.g., Google Analytics, SEMrush).
- Exceptional written and verbal communication skills.
- Proficiency in content management systems (e.g., WordPress) and social media platforms.
- Experience with graphic design and video editing software is a plus.
- Excellent organizational skills with the ability to handle multiple projects and deadlines.
- A passion for staying current on digital marketing trends and techniques.
Why Work With Us?
InnovateTech Solutions offers an environment where your ideas can flourish. We believe in investing in our team members, providing ongoing training, and promoting from within. You will work alongside talented individuals who are as passionate about digital marketing as you are!
“Working at InnovateTech Solutions has transformed my career. The culture and support encourage innovation and collaboration.” - Current Employee Testimonial
Benefits & Perks
- Competitive salary and performance bonuses.
- Health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Generous paid time off and holidays.
- Flexible work hours and the possibility of remote work.
- Professional development opportunities and training.
- Collaborative and innovative workplace culture.
Join Us!
If you are ready to take your career to the next level and be part of a forward-thinking company that is redefining technology solutions, we want to hear from you! Apply today for the Digital Content Strategist position in Whitehall, WV.
At InnovateTech Solutions, we are committed to fostering an inclusive workplace. We believe in equal opportunity, and we welcome applicants from diverse backgrounds to apply!
Note: Successful candidates will be subject to a background check as part of our onboarding process.